Summary

Services Home Page

The homepage is always a trap.

Summary

Summary

Our team initiated a mobile-first, responsive project for SHS, collaborating and iterating a few rounds of high-fidelity comps with the latest adaptive prototyping features in Axure (at the time).

While many impassioned battles over content priority resulted, it was a good project and it helped get the business in shape for future discussions on responsive.

Round 1

Round 1

Our initial concept was to put a little more “names and faces” up on the screen. People recognize people and faces more easily than abstract shapes, brands and objects.

Round 2

Round 2

Integration of a current marketing campaign at the top.

Round 3

Round 3

Concept is about the same, but more areas are complete. Some content is being re-shuffled as we discuss priority and mobile layout constraints.

Round 3 Mobile

Round 3 Mobile

The mobile layout which drove those changes.

Round 3 - Service Page

Round 3 - Service Page

Category page for home improvement services. These are common entry points on this site, so they behave like internal landing pages.

Round 3 - Service Page

Round 3 - Service Page

Category page for product repair services. We’re able to start using some of the same assets and moving into the SEO-friendly service pages.